Deel IT Pricing (Previously Hofy): $49 to $149 per User a Month

Tom Stawarski
by Tom Stawarski
November 9, 2026
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5 min read

KEY TAKEAWAYS

  • Three bundles, priced per user per month. Starter is $49, Growth $139 and Scale $149. Each one includes the platform, device lifecycle services, MDM and endpoint protection, and the top two add support and access management.
  • The free plan only orders. Essentials has no subscription and no contract, and it leaves out device management, endpoint protection and lifecycle services.
  • Hardware is billed on top of the seat. Deel prices devices from the US recommended retail price plus a store fee, which customers put at 25%.
  • Tequipy prices each service instead of each person. For globally distributed teams that means hardware at local retail, $70 to $150 to collect a laptop, $12 a month to store one, and $99 a month flat at any fleet size, free for up to 100 devices.

Deel IT pricing runs from $49 to $149 per user per month in October 2026, with hardware billed on top. The numbers are public now, yet every bundle button still says "Book a demo", so the yearly total stays a question for a sales call.

Price is also what customers write about. A Deel IT customer on r/sysadmin said the team mostly buys its own laptops, because it is "20% more expensive to buy from them than our usual suppliers". In a reply from Deel's own account, the company called the "price delta vs direct suppliers" a "fair callout". This guide lists every published number, what each bundle holds, and what costs extra.

How Much Does Deel IT Cost?

Deel IT pricing page with Starter, Growth and Scale bundles

Deel IT (previously Hofy) is the device business of Deel, the payroll company. Deel bought Hofy in July 2024, as TechCrunch reported that month, and renamed it Deel IT in September 2024. The table uses Deel's pricing page (Equip tab) and its help centre, both read in October 2026.

Plan Price What Deel lists as included A year for 100 users
Essentials $0, no contract Ordering and asset tracking by admins, paid upfront by card $0 plus hardware
Starter $49 per user per month Platform, device lifecycle management, MDM, endpoint protection $58,800
Growth $139 per user per month Starter plus 24/7 global IT support $166,800
Scale $149 per user per month Growth plus access management $178,800
Single items Not published Any bundle item "can also be purchased standalone" Quoted
Hardware US recommended retail price plus a store fee 12-month manufacturer warranty inside the fee Per device

One outside estimate exists. Vendr, which still files the product under its old name, shows a median buyer paying $4,188 a year on its Hofy page. The page gives no date and no purchase count, so treat it as a rough third-party figure, most likely drawn from older or smaller Hofy contracts.

Tequipy: An Alternative

Tequipy homepage with published prices for laptops and device services

We run Tequipy, so treat what follows as our own price list and open the links before you trust it. Tequipy covers the physical side of the device lifecycle: buying, delivering, collecting, storing, reissuing and selling back laptops.

  • Retail price with delivery inside it. An $1,800 MacBook is invoiced at $1,800, bought in the employee's own country.
  • 600+ authorized local resellers, so local laptop sourcing in 180+ countries avoids customs.
  • 3 business days on average and 10 at most.
  • No fee per user. You pay for a service when you use it.
  • Services that work on devices bought elsewhere, including a fleet bought through Deel IT.
Item Deel IT Tequipy
Service prices Lifecycle services, MDM and endpoint protection inside the per-user bundle. Hardware at US retail plus a store fee, which customers put at 25% Hardware at local retail with delivery. Offboarding $70 to $150, storage $12 a month, redeployment $70 to $150, sellback free
Platform fee Included in each bundle at $49 to $149 per user per month. Essentials $0, ordering only $99 a month flat at any fleet size, free for up to 100 devices. HRIS sync $199 a month, optional
Minimum to start None on Essentials. Deel's help centre says its Pro plan "Requires signed order form" None
Tequipy pricing calculator comparing a year of device costs

A 100-person team pays Deel IT $58,800 a year and Tequipy $2,856, a gap of $55,944. Deel IT charges $49 per user per month (Starter, October 2026), so every new hire adds $588 a year. Tequipy bills services per use, and its platform costs nothing up to 100 devices, then a flat $99 a month at any fleet size. Deel's seat price also covers MDM and endpoint protection, which Tequipy does not sell. Optional HRIS sync is $199 a month, and hardware is extra on both sides. Enter your own seat count and see for yourself.

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Deel IT Pricing Plans: A Breakdown

Four plan lines sit under one product, plus a rule for hardware. One thing to know first: Deel's help centre, updated in May 2026, describes two plans called Essentials and Pro. The pricing page, read in October 2026, shows Starter, Growth and Scale. The two pages use different names, so ask which one your quote follows.

Starter at $49 per User per Month

Starter is the bundle Deel marks as most popular. It holds four things: the Deel IT platform, device lifecycle management (Deel describes it as shipping, retrieving, repairing and storing laptops), MDM and endpoint protection.

Item Starter
Price $49 per user per month
30 users for a year $17,640
100 users for a year $58,800
Hardware Billed separately

The price counts users, not devices or orders. A 100-person team that ships ten laptops in a year still pays for all 100 seats every month. That suits a company that wants MDM and endpoint protection bought from the same supplier as the laptops. It suits less well a company that already runs Jamf or Intune.

Growth and Scale at $139 and $149

Growth adds 24/7 global IT support for live help with device and software problems. That one line costs $90 more per user per month than Starter. Scale adds access management, which adds or removes app access automatically, for another $10.

Item Growth Scale
Price per user per month $139 $149
Added over the plan below 24/7 global IT support Access management
100 users for a year $166,800 $178,800

A 100-person team on Growth pays $108,000 a year more than on Starter, before any device ships.

Essentials, the Free Plan

Since May 2026 every Deel account includes Essentials. The help centre describes it as "No subscription fee, no contract required". Only admins place orders, and they pay upfront by card.

What it leaves out matters more. Device lifecycle management, MDM, endpoint protection and custom IT policies are all marked "Not included". So Essentials lets you order a laptop and record it. It does not pre-configure the laptop, collect it from a leaver or manage it. A free platform with no contract is also how Tequipy sells, so the two differ on what the free tier contains, not on the terms.

Hardware and Rentals

Deel IT homepage for the device management product

Deel states its hardware rule in its help centre: devices are priced from "the US recommended retail price plus a store fee". The percentage is not on any Deel page. Patrick Morrison, writing about a 39-person UK company in a Trustpilot review from May 2024, names it: "a flat 25% fee for any purchase on top of the price of the laptop". On an $1,800 laptop, 25% adds $450.

Rentals are the other route. Terms run 12 or 24 months, can be extended to 48, and end with a free return. The monthly payment depends on a credit check.

Deel IT Hidden Costs

The list prices are public, so nothing here is hidden in the strict sense. What costs extra is what sits outside the bundle price.

  • The store fee on every device. It applies to each laptop on top of the seat price. One customer was quoted $3,300 for a $2,000 laptop. A team that compared the same configurations side by side told us the real margin came closer to 40 to 45%.
  • Seats counted per worker. The bundle bills every user each month, whether or not that user needed a device service.
  • Single items without a price. The pricing page says any bundle item can be bought standalone and shows no figure for it.
  • Support, transfers and repairs on rented devices. Patrick Morrison's Trustpilot review lists about £200 a year per device for support and £55 to move a device between colleagues, and about £240 for a two-year warranty. It also says "we've paid over £900 for repairs without being consulted beforehand."
  • Country effects. A buyer hiring in India told us prices there carried a 1.3 multiplier.

Lost devices cost money as well, whoever you buy from. In Capterra's 2022 survey of 287 HR staff, 71% had at least one leaver who did not return company equipment.

Pro tip: before any demo, ask Deel IT for one written quote with four lines. The seat count it will bill, the bundle items your team will actually use, the store fee on three named laptops in your top three hiring countries, and the repair and warranty terms. Send the same request to every vendor on your list, and compare a full year, not the monthly rate.

Deel IT Pros & Cons

The pros are real, and most of them depend on whether you already use Deel.

Pros

  • Prices are public now: three bundles with a dollar figure each, where Deel IT published none before September 2026.
  • One bill with payroll and contractors: a company that pays its people through Deel adds devices to the same account and the same worker records.
  • Security inside the entry bundle: Starter includes MDM and endpoint protection, so a team without either gets both in one price.
  • A free way to order: Essentials needs no subscription and no contract. Tequipy also has a free platform with no contract, so this is a shared term.
  • Rentals: teams that want hardware as an operating cost can rent for 12 to 48 months.

Cons

  • You pay per user, not per use: a quiet hiring year costs the same as a busy one.
  • A US reference price: outside the US, buyers cannot easily check the price the store fee is added to.
  • Standalone items have no published price.
  • Few recent public reviews: the Trustpilot profile has had no new review since October 2025.
  • The security layer needs checking: one organic G2 reviewer in June 2026 found about 28% of the fleet covered, with "active devices running no endpoint protection". That is one review, and it is worth a question on a demo call.

Collection and enrolment can also be bought one at a time. A laptop retrieval service charges per device collected, and zero-touch deployment before shipping needs no bundle at all.

Who Is Deel IT Best For?

The price makes sense for three kinds of buyers, and the first one has the strongest case.

Persona #1: Companies Already Paying People Through Deel

If your employer of record, contractors and payroll already run on Deel, Deel IT adds devices to a system you use every day. The contract, the payment and the laptop sit in one place. That is worth money, and the seat price is partly a price for it. A buyer who wants one supplier for the whole employee lifecycle may reasonably stay.

Persona #2: Teams That Want Device Management on the Same Bill

A team with no MDM and no endpoint protection today gets both in Starter at $49 per user per month. Buying those tools separately, and paying someone to run them, can cost more. A team that already runs Jamf, Kandji or Intune pays for something it has, so it should ask whether Deel will price the lifecycle services alone.

Persona #3: Small Teams That Only Need to Order

Essentials costs nothing and needs no contract. A small team that orders a few laptops a year and keeps an asset list can use it as it is. Once the team needs laptops collected from leavers in other countries, the choice is between a paid plan and one of the other Hofy alternatives.

Deel IT Customer Reviews

The public review record for the device product is thin, as the Deel IT reviews, counted and dated show. Hofy on Trustpilot holds 3.3 from 30 reviews as of October 2026, and the newest one is from 13 October 2025, a year old. G2's Deel IT profile mixes in reviews of Deel's payroll product, so its star rating does not describe the device service. Capterra's Deel IT profile shows 0 reviews.

Positives

Reviewers who like the product praise its reach and its single view of devices. Krzysztof U. titled his February 2026 G2 review "Global device logistics without the headache", and wrote that it is strong at shipping and retrieving laptops for teams in many countries. Tyler S. wrote in a G2 review, "I enjoy how well MDM, UEM, and Asset Management have been integrated." Both reviews were incentivized, and both also list complaints: Tyler S. found the first setup hard and the interface dated.

Complaints

Money leads the complaints. A reviewer in accounting wrote in a December 2025 G2 review that "Deel IT can be more expensive than negotiating directly with vendors or managing logistics internally." Fredy G., a small-business user, put it shorter in an April 2026 G2 entry: "Expensive for small teams."

Itay Varadai's October 2025 Trustpilot review opens with "Major downgrade since Deel's acquisition" and says "hardware pricing has skyrocketed." A buyer on r/sysadmin in January 2026 wrote, "We quoted them for the Philippines, but it was too expensive for what was offered". A current customer told us that "they have a pricing structure that almost makes it unusable."

Alternative to Deel IT: Tequipy

Tequipy started at Revolut. A co-founder looked after its IT as the company went from 100 staff in 2 offices to 5,000 in 17. Some 300 employees rotated each week, and not one laptop went missing. Tequipy is that system, sold to other companies. More than 200 companies use it today.

Prices per service, not per person. Pre-configuration and enrolment are free. Offboarding is $70 to $150 per device, storage $12 a month, redeployment $70 to $150, and sellback returns 20% to 70% of the original value as cash. A flat $99 a month covers the platform at any fleet size, and up to 100 devices it costs nothing. New customers get a $5,000 credit line with 7 days to pay. Replies come the same day via Slack.

Tequipy country pricing view with local laptop prices

Local sourcing at retail price. Tequipy earns mainly on hardware and second on services: it buys at volume through 600+ authorized resellers, below the retail price you pay. TapTap Send's IT director named "the transparency of their pricing and process", and the TapTap Send case study shows about $6,500 a month saved. Booksy tested us on LATAM first and now reports 99% of devices delivered before the start date. RemoFirst collects devices across 30 countries.

Map of Tequipy local partners across 180+ countries

The limits are real. Tequipy runs no payroll and sells no MDM or endpoint protection. It enrols devices into the tools you already use. Hardware is sold outright, never leased or financed, so Deel IT's rentals fit a buyer who wants devices off the balance sheet better. Retrieved laptops travel under a signed chain of custody and are wiped with Blancco software. The company holds ISO 27001, and SOC 2 is in progress, so ask for the latest status on a demo call.

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CONCLUSION

Does Deel IT Pricing Fit Your Budget?

It fits if you already pay your people through Deel and have no MDM today. Starter then buys device management and one bill for a known price per user.

It fits less well if you pay per user for services you use a few times a year, or hire outside the US, where the reference price is hard to check. Renewal is when buyers ask this. One said it plainly: "We're approaching our renewal and wondering why we continue to pay these fees". Run your year through the calculator, then test one order in your hardest country. If the numbers hold, talk to the Tequipy team.

FAQ

Does Deel IT Publish Its Pricing?

Yes. Since September 2026 the pricing page lists three bundles: Starter at $49, Growth at $139 and Scale at $149 per user per month. Hardware and single items are quoted separately.

Is There a Free Version of Deel IT?

Yes. Essentials has no subscription fee and no contract. Admins can order devices and track them, but MDM, endpoint protection and lifecycle services such as collection are not included.

Does Deel IT Charge per User or per Device?

Per user. Each bundle is priced per user per month, so a 100-person team on Starter pays $58,800 a year. Devices are then billed on top at US retail plus a store fee.

Is Hardware Included in Deel IT Pricing?

No. Laptops are billed separately from the bundle. Deel prices them from the US recommended retail price plus a store fee, which customers put at 25%, with a 12-month warranty included.

Does Tequipy Charge a Monthly Fee per Employee?

No. Tequipy bills per service used. Its platform fee is one flat $99 a month whatever the fleet size, nothing up to 100 devices, and laptops cost the local retail price with delivery included. See every published Tequipy rate.

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