The Company
Booksy is a leading appointment scheduling and management platform, primarily for the beauty and wellness industries. With its dynamic growth, global reach and geographically dispersed workforce Booksy needed a partner who can handle the entire equipment lifecycle for hundreds of employees worldwide.
The Problem
Proving Ground: Cracking the Code on Difficult Markets
As Booksy scaled its global presence, its operations team encountered major logistical hurdles. Certain regions, particularly in Latin America (LATAM), proved to be a challenge.
Sourcing IT equipment was plagued by unreliable local vendors, lack of equipment of choice and inconsistent pricing. This fragmentation meant new hires often started with incorrectly setup tools, leading to a frustrating onboarding experience and lost productivity.
Booksy needed a partner who could not only promise a global solution but prove its capabilities in the very markets where Booksy struggled the most.
Why Tequipy
A Partnership Built on Trust and Performance
Booksy decided to test Tequipy in LATAM – their most challenging region. They needed to see if Tequipy could deliver where others had failed. Tequipy not only handled the complexity with ease but exceeded expectations, demonstrating reliability and efficiency from day one. This initial success was the foundation of a growing partnership.

“What sets them apart is their incredible responsiveness and true global reach. Tequipy has proven their skills and earned our trust, becoming a vital partner in our expansion.”
The Solution
From a Regional Test to a Global Standard
After the successful pilot in LATAM, Booksy progressively rolled out Tequipy's services across the Western European markets. The solution included:
1. On-Demand, Expert Support
A dedicated and highly responsive support team ensured that any logistical challenge, from a customs delay to an urgent new hire, was resolved quickly and efficiently.
2. Unified Global Platform
All regional procurement processes were consolidated into Tequipy’s single, intuitive platform. This eliminated the need to manage multiple vendors and provided clear, consistent pricing and delivery SLAs everywhere.
3. Real-Time Asset Tracking
The Tequipy dashboard gave Booksy's operations team complete visibility over their entire IT fleet, from order and configuration to delivery and retrieval.
The Results
Confidence to Scale, Anywhere in the World
By entrusting its global IT logistics to Tequipy, Booksy transformed a significant operational bottleneck into a streamlined, efficient process.
The Operations team saved an estimated 3200 hours on IT administration. That’s 400 workdays back to the business. In other words – the equivalent of one person working full-time for almost 2 years.
Most importantly, Tequipy’s proven ability to handle complex markets gave Booksy the confidence to hire top talent anywhere in the world, knowing that their onboarding experience would be seamless and professional from day one. Tequipy went from a trial vendor to a trusted, indispensable partner in Booksy's global growth story.
Average hours saved on IT management
Equipment delivery before the employee's start date
"Working with Tequipy has been a strategic advantage for our global operations. We initially tested them in Latin America, a region where we faced logistical challenges.
They managed it perfectly, which gave us the confidence to start using their services for other geographies as well.
What sets them apart is their incredible responsiveness and true global reach.
When we suddenly needed to equip new hires in places like the Philippines or Colombia, they delivered quickly and at a fair price, which was always a challenge before.
Tequipy has proven their skills and earned our trust, becoming a vital partner in our expansion."

